PRICING · SOLOBizKIT GUIDE

Choosing a Pricing Model for Your Small Business

Common pricing models include hourly, fixed-fee, subscription, per-unit and value-based pricing. Each suits different customer needs and delivery patterns.

The basic formula

Compare models using revenue predictability, scope certainty, customer expectations and the effort required to deliver.

A simple example

Hourly pricing can work when scope is uncertain. Fixed fees offer clarity when deliverables are defined. Subscriptions can support recurring services when customers receive ongoing value.

Practical tips

Explain what is included, how changes are handled and when payment is due. Test pricing with real customers and monitor both margin and retention.

Put it into practice

Use the free SoloBizKit calculators to test your assumptions and compare different scenarios. Keep your inputs and assumptions up to date as your business changes.

This guide is for general educational purposes only and is not financial, legal, accounting or tax advice. Rules and circumstances vary by location.